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The Mass Appeal of the Chemical Peel

Mass appeal. It’s having a “generally appealing or popular quality”…. But what gives something mass appeal? Typically it’s something that’s interesting, beneficial, exciting, approachable, attainable or simply easy to like. And in the world of aesthetics, chemical peels are just that. Quick, beneficial and affordable with noticeable (and glowing) results, you could say they have mass ap-peel.

So let’s talk about why we at W love a good chemical peel. First and foremost, they give great results with minimal discomfort or downtime. They’re great for all skin tones and textures, including acne-prone skin, and address many skin concerns including fine lines, enlarged pores, uneven tone, scarring and skin congestion. And the best part is that they are practically universal….good for all complexions and all ages, from teens to those with mature skin. What’s not to love?

Yes we love them, but how do they work? In basic terms, chemical peels are intense exfoliants, relying on a topical solution applied to the skin. The chemical (typically trichloracidic, glycolic, salicylic and/or malic acids) peel solution is applied to the skin (usually on the face, neck and/or back) with a gentle brush and is left on for the desired amount of time and then neutralized. As the solution absorbs into the skin it causes controlled injury, prompting the skin to begin a wound-healing process, peeling off old dead skin cells and regenerating fresh new ones to reveal a smoother, brighter complexion. The whole process takes up to a week, and by seven days post-peel most patients see that extra smoothness and glow!

When it comes to your peel appointment at W, here’s what you can expect. We will begin by cleansing and prepping the skin and one of our skilled aesthetic providers will apply the recommended peel solution. At W, we offer three strengths intended to address different concerns and levels of skin damage. Our universal peel works on any skin tone and type and is designed to comfortably address fine lines, more minimal texture concerns and offers an overall easy glow. Our intermediate peel works to treat slightly deeper lines, more enlarged pores or shallow acne scars, while our advanced peel is great for treating deeper wrinkles and scarring or active acne. Your provider will look at your skin, discuss the options with you and recommend a peel to give you optimal results. Your whole appointment should take approximately 30 minutes and, because there is little to no downtime, you can return to work or daily activities immediately. You may experience some minimal redness (like a slight sunburn) but this should fade quickly. Most patients begin peeling around day 2-3 (the first place to peel is usually around the mouth while the forehead is typically the last) and peeling should be complete by around day seven post-treatment.

Another beauty of a chemical peel treatment (besides the glow of course!) is that there is almost nothing you need to do to prep for it. Because they are very mild in terms of discomfort and downtime and offer an easy recovery on the skin, you can go about your daily life before and after with little to no change. All we ask is that you avoid sun exposure and retinol products for a couple of days prior to your treatment and moisturize after with the complimentary moisturizer we will send home with you. There is no need to stop any medications before and, following treatment, simply avoid retinol while your skin is peeling and try not to over moisturize as this can cause skin congestion and little whiteheads or milia. But otherwise, no lifestyle changes need to be made. Chemical peels are a simple and attainable way to give skin a refresh without any hassle or changes to your schedule or daily routine.

So now that you want one (don’t we all?), when is the best time for a chemical peel? We often recommend them in the fall and winter months as it’s a little easier to stay out of the sun and dry winter skin often peels regardless, so peeling doesn’t seem out of the ordinary. However, if you’re wanting a little extra “holiday bright” we do suggest planning ahead and scheduling your peel at least a week prior to any big events or vacations. Peels are also a great option for those averse to laser treatments and are a great addition to injectables to give that overall smooth, youthful, glowing skin. And while you should notice results after one peel, we do recommend a series of three, spaced four weeks apart, for best results.

If you’re new to aesthetic treatments or just looking for an easy skin fix to brighten, exfoliate and discover a little extra youthfulness and glow, we’ve got the solution (literally!). If you have additional questions about chemical peels or are interested in scheduling yours before the holidays, give us a call. We’re happy to show you why these peels really do have mass appeal.

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Rose Lee

Esthetician

Rose is a highly skilled and passionate, triple-state licensed esthetician who began her skincare journey in 2010. With over a decade of experience in the beauty industry, she is known for her personalized, results-driven approach and warm, elevated care.
 
As a former spa owner, Rose brings a unique blend of expertise and attention to every patient experience. She has worked extensively with several advanced skincare lines, allowing her to analyze results on all types of skin profiles.
 
Rose is especially thrilled to offer the exclusive and unparalleled Biologique Recherche line to her patients at W Aesthetics & Wellness, bringing next-level results through these coveted, high performance products. Rose‘s deep knowledge of skin health, paired with a commitment to continuous learning, allows her to offer advanced treatments tailored to each individual’s needs.  

Gerardo Pulido

Patient Care Coordinator

With a strong background in hospitality and customer service, Gerardo brings warmth, attentiveness, and professionalism to every patient interaction at W Aesthetics & Wellness. Having spent years in the fast-paced restaurant industry, he honed the art of anticipating needs, creating welcoming experiences, and building genuine connections with people from all walks of life. 

At W, Gerardo channels that same dedication into guiding patients through their aesthetics and wellness journey, from their first phone call, to their follow up care. Known for his approachable nature and ability to make others feel at ease, he ensures every detail is handled with care so patients feel valued, supported, and confident in their treatment choices. 

When he’s not assisting patients, Gerardo enjoys exploring Bend’s vibrant food scene and spending time with family and friends. 

Emma Sturtevant

Practice Manager - W West

Emma grew up in the Portland area and spent every summer vacationing in Sunriver, which sparked her love for Central Oregon and ultimately inspired her move to Bend. She studied Public Health and Psychology at San Diego State University, where she discovered her passion for helping people and developed strong leadership skills early on, managing teams and completing an internship in a hospital setting.

Emma began her professional career in recruiting and sales before transitioning into the medical space as a surgical medical device representative. It was during this time that she was introduced to the world of aesthetics and wellness, eventually representing devices within the industry and growing her passion for this field. Now, as Practice Manager of W Aesthetics & Wellness’ new West Side location, she is excited to represent the brand and inspire the local community to feel confident both inside and out. She is especially passionate about the practice’s wellness offerings and the way they support overall health and balance.

Outside of work, Emma enjoys spending time with her boyfriend and their golden retriever, exploring Central Oregon’s outdoors, and discovering new local food spots.

Zoey Steele

Intern

Zoey brings a warm and welcoming presence to W Aesthetics & Wellness as our dedicated intern. With a strong background in customer service and a passion for helping others, she’s currently working toward her goal of attending nursing school in Louisiana. At W, Zoey supports our team in a variety of essential roles, from checking in patients and scheduling appointments to assisting with the day-to-day flow of the office. Her commitment to creating a seamless and positive experience for every patient makes her an invaluable part of our team.

Born and raised in Bend, Oregon, Zoey is deeply connected to the local community and brings that same sense of care and authenticity into every interaction. Her interest in the medical field, paired with her compassionate nature, fuels her drive to one day become a nurse and continue making a difference in people’s lives.

Outside of the office, you can find Zoey spending time with friends and family, boating on the lake, or floating the river during Bend’s sunny summer days.

Brianna Knipe Medical Assistant at W Aesthetics and Wellness in Bend OR

Brianna Knipe, MA

Medical Assistant

Bri’s career began as a surgical dental assistant, where she developed a strong foundation in patient care and precision. Her passion for making others feel confident and beautiful led her to the field of aesthetics, where she now thrives at W Aesthetics & Wellness. Bri is dedicated to helping patients feel rejuvenated, empowered, and confident through advanced skincare and aesthetic treatments.

Bri assists during a variety of treatments, including injectables, laser therapies, skin rejuvenation procedures, and more. Known for her calming presence and attention to detail, she ensures that every patient feels comfortable, informed, and truly cared for throughout their treatment experience.

When she’s not assisting during treatments, Bri enjoys spending time by the lake, nurturing her garden, and spoiling her two hound dogs. Her down-to-earth energy and genuine passion for her work shine through in every patient interaction, making her a trusted partner in your aesthetic journey.

Bre Hardin (Rouse), RN

Nurse Injector

Bre is a compassionate and dedicated Aesthetic Nurse. She has been a registered nurse since 2012, with a background in obstetrics and gynecology. Her passion for the beauty industry, combined with her love of women’s health care, led her to pursue a fulfilling career in aesthetics. First certified in injectables in 2014, Bre was able to dedicate her focus to full time aesthetics in 2018. She was proud to start her career at W Aesthetics and Wellness, helping it grow into the respected practice it’s become over the years. She taught for Pacific Northwest Aesthetics Academy in Portland, Oregon, sharing her skills and excitement for the aesthetics industry with fellow medical professionals. 

 “I was drawn to aesthetic nursing because I love being able to help people feel confident and beautiful. To me, it’s all about enhancing natural beauty and aging gracefully.  I pride myself in individualized care with a conservative approach to help my patients achieve their aesthetic goals.”

Bre values patient safety and education and understands the importance of staying up to date in an ever-changing industry.  She prioritizes growing her knowledge and expertise by attending advanced trainings and conferences yearly. Her patients can feel comfortable and confident in her care, knowing that she takes the time to stay educated on the latest products, techniques and technologies.

Bre’s personal life led her to Kalispell, Montana, where she founded Minted Aesthetics in 2022. “My vision for Minted Aesthetics was to create a welcoming and approachable space where patients can experience professional aesthetic treatments and feel truly cared for. I am not in sales; I am a nurse. My hope for every patient is that they feel comfortable walking through the doors and inspired with confidence and knowledge walking out. I only carry products I truly believe in, and only provide treatments tailored to the individual needs of my patients.” Bre sold her successful business in 2025 and was able to move back home to Bend, Oregon to be with family and raise her daughter. She is thrilled to return to W Aesthetics and Wellness, continuing her patient focused career in a collaborative, compassionate environment. 

Outside of work, you can find Bre wake surfing, paddle boarding, hiking, traveling, and spending time with her husband, daughter, and doodle.

“Whether the goal is to enhance, maintain, or help slow the aging process in every phase of life, I’m here to help. Building strong rapport with my clients is a top priority. Taking the time to truly listen and work together as a team will yield the best results.”

You can book with Bre at the newest Westside location of W!

Holly Decker MSN, RN

Nurse Injector

Holly is a dedicated and highly skilled nurse injector who recently joined W Aesthetics & Wellness, bringing years of experience and a deep passion for aesthetic medicine. Before moving to Bend, she trained under a plastic surgeon, honing her expertise in injectables. With nearly seven years in the operating room at St. Charles, she had the privilege of working closely with Dr. Jacobson and Cody Manriquez while earning her Master of Science in Nursing. 
 
Now, as a full-time aesthetic provider, Holly is thrilled to focus on what she loves most- helping patients enhance their natural beauty and feel their most confident. She believes in highlighting the unique features that make each person shine from within. 
 
Outside the clinic, Holly enjoys spending quality time with her husband and their beloved dog, Chumley.
Brittany Perez Patient Care Coordinator at W Aesthetics and Wellness in Bend OR

Brittany Perez

Patient Care Coordinator

With a strong background in customer service and a genuine passion for helping people achieve their best skin, Brittany brings warmth and expertise to every patient interaction. As a Certified Advanced Esthetician and former esthetic business owner, she has a wealth of knowledge and a keen eye for skincare solutions. 

In her free time, she loves hanging out with her daughter and her husband and exploring new restaurants around Bend, Oregon. 

Katie Gifford

Patient Care Coordinator

With her extensive background in customer service and a genuine passion for helping people, Katie is here to make every step of your journey with us seamless and enjoyable. You’ll see her shining face at the front desk, ready to assist with scheduling and ensuring your aesthetic goals come to life!

When she’s not busy making magic happen at W Aesthetics & Wellness, Katie loves spending time with her dog and boyfriend.

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